The Influence of Organizational Culture on AI adoption and Organizational Performance

Outlet Title

INFORMATION TECHNOLOGY/INFORMATION SYSTEMS: AI and Organizations 2

Document Type

Conference Proceeding

Publication Date

2025

Abstract

Recently, the adoption of artificial intelligence (AI) has become increasingly popular for organizations to leverage existing enterprise databases to gain and improve organizational performance. Despite these benefits, many organizations are experiencing numerous challenges to adopt AI and gain a competitive advantage. While prior research focuses on AI's technological capabilities, this study examines the interplay between organizational culture, AI adoption, and organizational performance using PLS-SEM. The results show that organizational culture positively impacts AI adoption and organizational performance. This study contributes theoretical knowledge to IS research and provides practical insights for managers to take advantage of AI.

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